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<title>Sharp Business Online</title>
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<description>If you’re overwhelmed and frustrated with growing your business online, the Sharp Business podcast will help. I help business leaders clarify the path to scale through bite sized messages you can get your head around, and “Scale Sessions” taking you behind the scenes of a real business. Listeners gain a well rounded understanding of what it takes to grow their business online from the lens of an experienced entrepreneur who oversees $100 Million in annual direct response advertising spend. Get your message out, grow your company, stand out in the marketplace, and have a blast doing it!</description>
<pubDate>Wed, 07 Oct 2026 05:07:46 +0000</pubDate>
<item>
<title>The MVP Of Your Marketing Team w/Angela Ponsford</title>
<link>https://www.buzzsprout.com/1309480/5898190-the-mvp-of-your-marketing-team-w-angela-ponsford.mp3?blob_id=24326755</link>
<description>  #09 If you had to hire one role to take your marketing to the next level, what would it be? In this episode we break down the team roles so you'll know exactly who should be on your team and who to hire next.    Links from this episode      Listen to our very own Copy Chief himself on episode #07       Sharp Business HQ:   Have a question or comment about this episode? Get a personal response in the new Sharp Business community.    Session Thread    ## Want to experience a scale session for yourself &amp;amp; your business? Apply here:   -&gt; &amp;amp;nbsp;  Free Scale Session Application   </description>
<pubDate>Thu, 15 Oct 2020 10:00:00 +0000</pubDate>
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<item>
<title>The 5 Levels You Need To Understand To Win At Marketing</title>
<link>https://www.buzzsprout.com/1309480/5791240-the-5-levels-you-need-to-understand-to-win-at-marketing.mp3?blob_id=23819245</link>
<description>  #08 Understand these 5 simple levels and you’ll be well on your way to creating and marketing great products. Ignore them, and you could be on the sideline scratching your head wondering why it didn’t work like you expected.   If you want to create repeatable success and continue to scale, then you must learn this fundamental lesson.    Links from this episode      Breakthrough Advertising  (buy this. No excuses!)    Today’s podcast was taken from Chapter 2. There’s loads of examples and deeper dives into things within that chapter.    Sharp Business HQ:    Have a question or comment about this episode? Get a personal response in the new Sharp Business community.    Want to experience a scale session for yourself &amp;amp; your business? Apply here:    -&gt;  Free Scale Session Applicatio  n  </description>
<pubDate>Thu, 08 Oct 2020 10:00:00 +0000</pubDate>
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</item>
<item>
<title>The Repeatable Recipe for Explosive Marketing Success [w/ Zac Romero]</title>
<link>https://www.buzzsprout.com/1309480/5603509-the-repeatable-recipe-for-explosive-marketing-success-w-zac-romero.mp3?blob_id=23222578</link>
<description>  We’re diving into FoxBrim Naturals offer today and the ingredients that could transform it from Amazon awesomeness to nine-figure acquisition. Special guest Zac Romero will help me break this down.    Links from this episode      FoxBrim Naturals     Restore Regimine Bundle     Brightening Probiotic Eye Cream     GLOW Blue Tansy Facial Oil     Amazon store      Show notes, screen shots, and session discussion thread (here)     Sharp Business HQ:    Have a question or comment about this episode? Get a personal response in the new Sharp Business community.    Want to experience a scale session for yourself &amp;amp; your business? Apply here:       -&gt;   Free Scale Session Application   </description>
<pubDate>Thu, 01 Oct 2020 10:00:00 +0000</pubDate>
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<item>
<title>Mightier.com: customer acquisition models for membership sites</title>
<link>https://www.buzzsprout.com/1309480/5554420-mightier-com-customer-acquisition-models-for-membership-sites.mp3?blob_id=22695667</link>
<description>  #06 Let’s take a look at a membership model business called  Mightier.com  . Mightier helps kids build emotional regulation skills, which help reduce disruptive behavior (anger, anxiety, ADD, ADHD, etc.). This product has been demonstrated in clinical trials to have a significant positive effect.   However, I think their customer acquisition strategy is lacking (as you’ll hear below).    Links from this show:      Mightier.com     Mightier’s Facebook ads library     Mightier landing page for paid traffic     Mightier quiz       Organifi.com  (example product with 11 super foods reference)    Breakthrough Advertising  (the direct response marketing bible)     Sharp Business HQ:   Have a question or comment about this episode? Get a personal response in the new Sharp Business community.    Sharp Business forums thread for this episode     Want to experience a scale session for yourself &amp;amp; your business? Apply here:     -&gt;   Free Scale Session Application   </description>
<pubDate>Thu, 24 Sep 2020 10:00:00 +0000</pubDate>
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<item>
<title>Mightier.com: customer acquisition models for membership sites</title>
<link>https://www.buzzsprout.com/1309480/5554420-mightier-com-customer-acquisition-models-for-membership-sites.mp3</link>
<description>  #06 Let’s take a look at a membership model business called  Mightier.com  . Mightier helps kids build emotional regulation skills, which help reduce disruptive behavior (anger, anxiety, ADD, ADHD, etc.). This product has been demonstrated in clinical trials to have a significant positive effect.   However, I think their customer acquisition strategy is lacking (as you’ll hear below).    Links from this show:      Mightier.com     Mightier’s Facebook ads library     Mightier landing page for paid traffic     Mightier quiz       Organifi.com  (example product with 11 super foods reference)    Breakthrough Advertising  (the direct response marketing bible)     Sharp Business HQ:   Have a question or comment about this episode? Get a personal response in the new Sharp Business community.    Sharp Business forums thread for this episode     Want to experience a scale session for yourself &amp;amp; your business? Apply here:     -&gt;   Free Scale Session Application   </description>
<pubDate>Thu, 24 Sep 2020 10:00:00 +0000</pubDate>
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<item>
<title>Compete Every Day [Scale Session]</title>
<link>https://www.buzzsprout.com/1309480/5365213-compete-every-day-scale-session.mp3?blob_id=21743050</link>
<description>  #05 Go behind the scenes of one of my favorite brands,  Compete Every Day  , as I talk with founder &amp;amp; CEO Jake Thompson about taking the apparel to the next level.    Links from This Episode:      Compete Every Day     Jake's Book     Compete Every Day podcast      Sharp Business HQ:   Have a question or comment about this episode? Get a personal response in the new Sharp Business community.    Session #05 Thread      Want to experience a scale session for yourself &amp;amp; your business? Apply here:   -&gt;   Free Scale Session Application   </description>
<pubDate>Thu, 17 Sep 2020 11:00:00 +0000</pubDate>
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<item>
<title>Kelly Wynne Handbags [Scale Session]</title>
<link>https://www.buzzsprout.com/1309480/5188876-kelly-wynne-handbags-scale-session.mp3?blob_id=21743413</link>
<description>  #04 I analyze a successful brand in the fashion industry and reveal the path to scaling it online. This is a GREAT brand...   But they're making one of the most common mistakes I see retail brands make when going online.   Listen in to find out what it is and how to correct (or hopefully avoid) it.    Links for this episode:      Kelly Wynne     Mama &amp;amp; Me Landing Page     Facebook Ads for Kelly Wynne     BOOM! by Cindy Joseph      Sharp Business HQ:   Have a question or comment about this episode? Get a personal response in the new Sharp Business community.    Session #04 Thread     Want to experience a scale session for yourself &amp;amp; your business? Apply here:     -&gt;   Free Scale Session Application   </description>
<pubDate>Thu, 10 Sep 2020 11:00:00 +0000</pubDate>
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<item>
<title>The Only Three Ways To Grow Your Business</title>
<link>https://www.buzzsprout.com/1309480/5365564-the-only-three-ways-to-grow-your-business.mp3?blob_id=21744352</link>
<description>  #03 Want to do something hard? Simplify it. The power that comes with the hard work of simplification always pays dividends.   In this session I share a powerful way to look at scaling your business and share the only three wells you can draw from.   This fundamental lesson is one I learned from marketing &amp;amp; business legend Jay Abraham. If you like this, I encourage you to explore Jay's original teachings yourself!    Links from this episode:      Jay Abraham      Sharp Business HQ:   Have a question or comment about this episode? Get a personal response in the new Sharp Business community.    Session #03 Thread     Want to experience a scale session for yourself &amp;amp; your business? Apply here:     -&gt;   Free Scale Session Application   </description>
<pubDate>Thu, 03 Sep 2020 18:00:00 +0000</pubDate>
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<item>
<title>Should You Pay To Get Customers?</title>
<link>https://www.buzzsprout.com/1309480/5160316-should-you-pay-to-get-customers.mp3?blob_id=20775100</link>
<description>  #02 One of the keys to scaling a business is  customer acquisition  . However, there's a lot of misunderstanding and misconceptions about exactly how this works.   Listen in as I break down the key things behind one of the most powerful forces for growing your business.    Sharp Business HQ:   Have a question or comment about this episode? Get a personal response in the new Sharp Business community.    Session #02 Thread     Want to experience a scale session for yourself &amp;amp; your business? Apply here:    -&gt;  Free Scale Session Application   </description>
<pubDate>Thu, 03 Sep 2020 17:00:00 +0000</pubDate>
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<item>
<title>Should You Pay To Get Customers?</title>
<link>https://www.buzzsprout.com/1309480/5160316-should-you-pay-to-get-customers.mp3</link>
<description>  #02 One of the keys to scaling a business is  customer acquisition  . However, there&amp;amp;apos;s a lot of misunderstanding and misconceptions about exactly how this works.   Listen in as I break down the key things behind one of the most powerful forces for growing your business.    Sharp Business HQ:   Have a question or comment about this episode? Get a personal response in the new Sharp Business community.    Session #02 Thread     Want to experience a scale session for yourself &amp;amp; your business? Apply here:    -&gt;  Free Scale Session Application   </description>
<pubDate>Thu, 03 Sep 2020 17:00:00 +0000</pubDate>
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